Image formats

HEIC vs JPEG: Quality, File Size, and Compatibility

Compare HEIC and JPEG for storage, editing, sharing, uploads, and long-term compatibility.

The formats at a glance

HEIC is a filename extension commonly used for images stored in the High Efficiency Image File Format. Apple devices usually compress these images with HEVC to reduce storage while maintaining strong visual quality. Apple’s HEIF compatibility guide (opens in a new tab)

JPEG is older and less storage-efficient, but its exceptionally broad support makes it a dependable sharing and publishing format.

The formats at a glance
Decision factorHEICJPEG
Best fitEfficient capture and original storageSharing, uploads, printing, and delivery
CompressionModern HEVC-based compression is commonLossy photo compression
Typical file sizeSmaller at similar visual qualityLarger than HEIC, smaller than PNG
CompatibilityVaries by app and platformNearly universal
Extra image dataCan store sequences and auxiliary dataUsually one flattened image

When to keep HEIC

  • You use current Apple devices and apps that understand HEIF.
  • You want an efficient original archive.
  • You may need capture metadata, edits, depth data, or related image items later.

When to create a JPEG copy

  • A website, application form, or older program rejects HEIC.
  • You need to email or share the photo with an unknown recipient.
  • A printer, editor, or content-management system expects JPEG.
  • A practical file size matters more than lossless output.

Sources and further reading

We use primary technical documentation for the claims in this guide.

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